A soldier who doesn't want to be a general is not a good soldier.

In enterprises, the same is true.

Especially employees who are at the level of senior executives can no longer satisfy them. At this time, they either jump out and create a career.

Or, it is to get the company's equity incentive.

If you can get equity incentives, then it is two different concepts from purely getting a salary. One is purely working, and the other is equivalent to working for yourself.

Of course, shares are shares and wages are wages, which are two different things.

If a shareholder has a job in the company, he or she will also have to get a salary.

Zheng Ge is in Yuanda Group and has a salary.

Although it is only a symbolic salary.

Another point is that this equity incentive is not for free.

Each employee will set a share upper limit based on his or her position, performance, etc. For example, an ordinary middle-level manager can only buy a maximum of how many shares he or she can buy, etc.

For a company like Zhu Feng, the maximum cannot be exceeded 3%.

Employees who receive equity incentives can pay for this share.

Of course, there may be a discount on the price.

Employees who do not have enough money can borrow from friends and relatives or from the company. It is conditional to borrow from the company. If the conditions are insufficient, they cannot borrow from the company.

Those who receive equity incentives can enjoy a dividend every year.

With the current booming performance of the Power Company, this dividend will also be a big income for employees who receive equity incentives in the future.

This incentive plan will take some time to complete.

First, you have to set a price for the company.

Currently, the valuation of the Dynamics Company is erratic. Without an accurate valuation, how to price the company? How to sell shares to employees?

Zheng Ge is preparing to raise some funds for the power company at that time, so that the company can be priced better.

Of course, the institution that raises financing for Power Company is also an investment company indirectly controlled by Changge Group.

Power Company is a wholly-owned company of Changge Group. For the time being, it does not want to introduce external shareholders to settle in.

...

After the meeting, Zheng Ge came to Zhu Feng's office.

"Is it still going to school?" In the office, Zheng Ge looked at Zhu Feng's daughter Zhu Yun and smiled.

"Yeah! It's the third year of high school!" Zhu Yun said with a red face, as if she was easily shy.

"Not bad." Zheng Ge smiled.

"Xiao Yun, go and make a cup of coffee for Mr. Zheng." Zhu Feng smiled on the side.

"Yeah!" Zhu Yun nodded, blushed and asked Zheng Ge: "Mr. Zheng, what flavor do you like? Do you need to add sugar and milk?"

"Add sugar and milk, thank you." Zheng Ge smiled.

"Yeah, wait a moment." Zhu Yun walked to the side in a panic.

...

"Mr. Zheng, the company is preparing to launch power functional beverages at the beginning of next year. What do you think?" Zhu Feng asked Zheng Ge as he watched his daughter walk away.

"Yes." Zheng Ge nodded.

Zhu Feng thought about it and explained the situation of the power drink, including the recipe, cost, etc., and explained it in detail, took out a document and handed it to Zheng Ge.

Finally, he said: "Mr. Zheng, after calculating the cost, Lao Zhou and I tentatively set a unified selling price of 5 yuan. What do you think?"

The old Zhou he mentioned is naturally Zhou Tai, director of the research department of the Power Beverage Company.

Zheng Ge didn't speak immediately.

Not long after, Zhu Yun came over with two cups of coffee.

"Thank you." Zheng Ge thanked him, took the coffee, took a sip, and felt that the taste was OK.

Zhu Yun's face turned red again and she walked away silently.

Seeing Zhu Yun leave, Zheng Ge shook his head and smiled. It was indeed a little girl!

Immediately, he said: "The price is 5 yuan, and the maximum price is not over 6 yuan."

He remembered that Red Bull and the like in his previous life were sold for 6 yuan.

It is simply not feasible to think about the 8 yuan priced before.

Although there are indeed beverages on the market that cost 8 yuan, those are all international manufacturers. An emerging beverage company of the Power Company is incomparable to those major manufacturers.

"clear."

Zhu Feng nodded and replied.

After chatting for a while, Zhu Feng mentioned the activity of "Another bottle" again.

Regarding this event, Zhu Feng mentioned it to him a few months ago that he wanted to launch this event and completely promote the popularity of the Jianlibao brand. However, he was rejected by Zheng Ge at that time.

"This event is not necessary to consider launching for the time being."

Zheng Ge shook his head and said.

Another bottle is a killer weapon, once it is launched, it will be powerful.

Think about the tea beverage industry in my previous life, and several major tea beverage companies are competing fiercely.

Domestic brands and foreign brands are fighting each other.

Later, one of the tea beverage companies suddenly launched another bottle promotion, which won the leading position in the tea beverage industry in one fell swoop.

Unfortunately, another bottle was imitated by major manufacturers.

This popular promotion has gradually been ruined.

What’s ridiculous is that the annual winning bottle cap has passed the annual output.

Later, this popular promotion gradually ended.

Consumers have gradually lost interest in this activity. Although some people who buy black and green tea will still look at the bottle caps habitually.

However, the bottle caps at that time had no fonts anymore.

So, for the moment, he has no plans to launch this event.

It is more appropriate to use it as a killer weapon after the market competition reaches a certain level.

Zhu Feng was a little disappointed when he heard this.

Zheng Ge looked at him and said, "I won't talk about this event for now, but I can cooperate with WeChat to launch a new event."

"Um?"

Zhu Feng was stunned and looked at Zheng Ge expectantly.

According to him, his boss is not only a business genius, but also a golden eye in the investment world, but also a variety of business ideas emerge one after another.

"You can print a QR code in the bottle cap. Users who purchase beverages can scan the QR code on WeChat to get rewards."

Zheng Ge's eyes turned and continued: "For the prize, you can set some bonus rewards, such as one yuan or five yuan, and you can set up a maximum of 8,888 yuan bonus rewards. The winning users can withdraw money directly to WeChat. Well! You can also set a few physical rewards, which will be ordered by the company."

Zheng Ge thought about it and said a creative idea in his mind.

Such activities are not as rough as if they were given another bottle, and they can attract a lot of people.

Moreover, this activity is also very beneficial to WeChat and can further increase WeChat traffic.

"This is good." Zhu Feng thought for a while, then slapped his thigh and said.

Looking at his boss, he was really convinced. He really didn't know how his boss's brain grew. All kinds of creativity came out casually.

These ideas are not difficult, but they are actually a bottle of variants, but they are not that simple and crude.
Chapter completed!