Zhang Li is so popular!

Zhang Li is in a big fire!

On the night of the New Year’s Eve concert, Zhang Li’s name was seen on major news networks.

The next morning, the first edition of the news was printed, and the title was made without exception with Zhang Li's photo or name.

Through the stage of the New Year's Eve concert, Zhang Li became popular overnight with her ethereal and magnetic voice.

Follow the entertainment to pursue the victory, and officially held a charting event for several main songs of "Soon of the Year" on the third day after New Year's Day, starting a pre-heating promotion.

For a moment, the streets, alleys, TV channels, and major radio stations were all commentary from "Soon of the Year", "Red Beans", and "Legend".

Zhang Li's ethereal and pure voice attracted not only young fans, but even some older middle-aged and even the elderly were fascinated by it.

If you take a taxi now and chat with a middle-aged driver for less than a few words, as long as the radio starts playing Zhang Li's songs, the middle-aged driver's door handle will not be stopped.

Especially the citizens in Zhang Li's hometown, they are all proud of her and become her tap water.

Zhang Li's popularity once again concealed the popularity of the New Year's Eve concert. The media have concentrated on reporting on Zhang Li's past and present for three or four days on New Year's Day, and have forgotten the New Year's Eve concert.

Fortunately, the media have forgotten their promises when they see profit, but Lou has no promises.

The New Year's Eve concert is the annual summary meeting of the TV station. The super high ratings make it a stage for the TV stations' annual popularity competition and a mascot symbolizing the good luck in the coming year.

Lou promised to care a lot about what achievements he could achieve in this "shock" concert.

The three days of New Year's Day are national statutory holidays. As a state-owned enterprise, CCTV Soforre Company naturally complies with national rules and regulations, so the ratings statistics will only report summary data on the 4th.

It was not until 11:00 am on the 4th that Lou Chenggong logged on to the ratings website again and saw the latest statistics - before this point, the ratings data displayed were all counted in the previous few days.

Seeing the ratings data displayed on the ratings website, Lou promised to be quite satisfied.

Indeed, the "Shock" New Year's Eve concert from 2012 to 2013 continued the glory of the previous year, surpassing the heroes to win the ratings championship. At the same time, the national online ratings reached 3.76, with a share of 14.38%. The total ratings and ratings share were nearly three times the second place. At the same time, it was indeed the only satellite TV station with a rating share of over 10 in all New Year's Eve parties that night.

According to the latest data from CCTV Soforre, the starting point of the "Shock" New Year's Eve concert was 4.58%, which rose to about 10% in just 5 minutes. The peak of the total share was 28.98%, which is the time when the Dynasty appeared. The peak of the total ratings exceeded 6 points, setting a record for the highest ratings in China since the New Year's Eve.

Dynasty is worthy of being a top artist who follows entertainment. As soon as he appears, he directly raised his ratings to a climax.

Indeed, Satellite TV's New Year's Eve concert has broken through many history. One is that it has broken the highest New Year's Eve ratings created by the first New Year's Eve concert last year.

Then when the party reached 24:11, the ratings reached 28.98%, the highest in two years.

Finally, the ratings share in advertising period also reached 8.14%, the highest in the same series in history.

It can be said that the advertisers who named the "Shock" New Year's Eve concert and sponsored this concert are definitely making a fortune, and the investment benefits will be several times higher than their expenditures in the future.

After reading the data report of Real TV, Lou Chengnuo looked at the data of the New Year's Eve concerts launched by other satellite TV stations at the same time.

Compared with the rating statistics of your own subscribed viewership, the data that can appear on other New Year's Eve concerts displayed in the public statistics is relatively simple.

Among the ratings statistics of the New Year’s Eve Gala aired on the 31st, the number one ranks first is naturally the "shock" New Year’s Eve concert of Satellite TV.

The second place is Mango TV, which has invested a lot of resources and invited many first-line stars, including Zhang Geshen, Zhou Tianwang, Zhou Guofeng, Lin Jj and other big-name artists, has a maximum viewership rate of 1.72%, and a market share of 5.72%.

Ranked third is the New Year's Eve Carnival Night launched by Tomato Channel, one of the five major satellite TV stations, with a rating of 1.55%.

In the future, the New Year's Eve concerts launched by TV stations below the fourth place are rarely seen with a rating of 1. After all, there are so few celebrity resources. For most TV stations, apart from spending a lot of money to invite celebrities to sing together, they have no other innovative ideas, so they can only grab the resources of the last-place celebrity.

But how can I get better than Mango TV by just building stars?

Mango TV cannot even win by relying on celebrities, but it is true that for other TV stations that fail to do anything, it is easy to imagine how big the winning rate is.

It has to be said that it is indeed a satellite TV station that organizes star performances to organize unique parties, which has led to other satellite TV stations rushing for stars in the second year.

But at the same time, Satellite TV, which was the first to open the curtain of the stars' New Year's Eve, suddenly overturned the plan to win by stars, instead establishing the New Year's Eve with programs, pleased the audience with excellent performing content, and finally achieved great success again.

For many industry insiders, this operation of satellite TV can be said to be almost a textbook demonstration. It was first created and then subverted, which really made many industry insiders look new.

Regarding the new director of TV, the young man who promised that many industry insiders felt that his ability has once again refreshed the public's awareness.

Shortly after CCTV Soforre's ratings data was released, many media's eyes finally turned back and began to report on the follow-up situation of the New Year's Eve concerts on various satellite TV stations in a centralized manner.

In the previous perceptions of many media.

The Mango TV New Year's Eve Gala, which has invited many top domestic and foreign superstars and top brands, has participated in it. Shortly after the list of programs was released, it was immediately considered by many media that it would inevitably surpass the real Satellite TV New Year's Eve Gala to become a top player.

After all, look at the list, how starry-like it is. Even if it is reported by these star-like fans, it can make up the ratings, right?

However, unexpectedly, what surprised the media was that Mango TV’s New Year’s Eve ratings were indeed good, compared to most programs, it was considered a high ratings.

But I am always afraid of comparison in everything. Look at the achievements of satellite TV in the New Year, and then look at their own achievements of the New Year. Even if the costs are recovered or even if the benefits are obtained, many of my colleagues are depressed by Mango TV.

After all, from the perspective of viewability, Mango TV's lineup is not strong. Most of the people participating in the concerts include Mango TV's own stars.
Chapter completed!