In the spacious banquet hall of Baomeng Wanxing Hotel, there is a bright light and wine, and an investment promotion conference is being held here.

"First of all, thank you all the sponsors, guests and friends for your presence." The host of this investment promotion conference, hosted Ma Sanyuan, delivered his opening remarks enthusiastically.

Ma Sanyuan has been hosting several investment promotion meetings since the first investment promotion meeting in 10 years. Today's investment promotion meeting is also the last time he has hosted an investment promotion meeting.

After all, his identity soon became one of the producers who would be on stage to introduce the program, and it would be a bit inappropriate to be the host of the Investment Promotion Association.

While Ma Sanyuan was speaking above, the main round table under the stage was at the main table, and Lou Chenguo was also talking to the main sponsors of Niu Hesheng, the boss of Niu Meng Company, who was sitting beside him.

"Xiao Nuo, why not tell you that I really regret it now. You said how good it would be if I had negotiated with you about the contract for "Running Man" before, so that I wouldn't have to steal it from others!" Niu Hesheng said as if he was casually speaking.

Lou Chengnuo laughed and before he could speak, the boss of Yiliyuan Company on the other side said, "Old Niu, I know you are indeed the largest advertising partner on the Taiwan market, but you can't think of getting a bargain for the title of "Running Man".

As he said that, the boss of Yiliyuan Company promised Lou again: "Mr. Lou, please call you Xiaonuo, don't worry, our Yiliyuan Company is bound to win this "Running Man". As long as it does not exceed the company's advertising budget, we have all decided to name it. Don't worry about the show being lost in the end!"

Mengniule and Yiliyuan are the only two dairy companies in China. Their main business is fast-moving consumer goods, and they are born to require a large amount of advertising.

Before Yiliyuan joined the ranks of Real TV partners, Mengniu Le was one of the most sponsored advertising sponsors on Real TV.

Now Yiliyuan is coming in full force, and it seems that he is bound to win the outdoor competitive program "Running Man". If Yiliyuan named "Running Man", there is no doubt that the TV station will indeed add another rich partner.

In fact, it is not surprising that Yiliyuan is bound to win "Running Man". Outdoor competitive variety shows have a natural fit for beverage products. Celebrities can be advertised at will, and it can be said that they can market products at all times.

This is the compatibility of beverages for outdoor competitive variety shows. In addition to beverages, other industries have been named "Running Man", and their output value is not as high as beverages.

"Isn't Lao Tan's words that the requirement has not exceeded the advertising budget?" Niu Hesheng smiled, "We'd better look at the real ability?"

When Mengniu Le and Yiliyuan were promising to speak next to him, Ma Sanyuan and Yiliyuan were also continuing to speak on the stage.

The investment promotion conference was held in the form of a dinner party. The guests were eating and drinking while watching the guests and supporters from various programs performing.

When it was the Running Man team's turn to play, the seven guests performed a costume cross-dressing ethical urban love comedy, which made everyone present laugh.

Afterwards, Xu Yaqiang appeared alone and sang its theme song "My Future Style" for "Love Apartment".

Although "Love Apartment" has not been filmed yet, investment promotion and other things can be started. Whether it is implantation or hard marketing in the play, it can undoubtedly be officially developed.

After the intermission of the program guests, the theme of this investment conference officially kicked off.

The first one to appear is a swimming pool outdoor competitive variety show called "Summer Happy", which is scheduled to be broadcast next summer. The advertising spaces for investment promotion include naming, implantation, special constituencies, joint sponsorship and hard-sponsorship in China.

There are still many advertising spaces for this outdoor competitive variety show. Whether it is beverages, swimsuit brands, or even reward products provided by the show to winners, such as electrical appliances, vehicles or tourism projects, can become advertising resources.

This family-friendly summer program is arranged first, and undoubtedly has a good start to compete fiercely.

In the banquet hall, two photographers with fixed camera positions constantly control the machine, creating panoramic, medium, close-up, and other lenses.

There are also two handheld cameras on the site that are also collecting scenes.

These collected picture materials will be edited and extracted, and will be arranged to be made into a real TV investment documentary, or will be broadcast on the official website of real TV, or will be arranged to record promotional videos for the TV station.

As time goes by, amid the competition among hundreds of sponsors, the focus of this investment conference has finally come.

"...After watching the introduction of the show by Chen Bo, the director of "Running Man" and producer Xu Qing, I believe that all sponsor bosses can't wait to bid."

"Then I announce that the bidding for the "Running Man" program has officially begun. First, let Mr. Chen Bo ask us to introduce the content and related rights contained in the "Running Man" naming contract!"

Ma Sanyuan spoke out and officially announced the bidding for the naming contract for "Running Man".

The bid for "Running Man" is the patent of the group of bigwigs among the hundreds of sponsors present.

Because the bosses who attended today did not have a market value of more than a few billion yuan, they did not dare to bid!

So the bidders are naturally the bosses of listed companies or bosses with a net worth of tens of billions of dollars.

"The bidding price for the naming rights of "Running Man" is 100 million yuan. I announce that the bidding will start now!" Ma Sanyuan shouted.

"One hundred million!"

As soon as Ma Sanyuan announced that the bidding for the naming rights officially began, the boss of a listed functional beverage manufacturer under the stage raised the sign with the price written on it.

"The only clothing bids 100 million yuan!" In a few seconds, the boss of the Only clothing company personally raised the sign and said loudly.

Major manufacturers began to fight, which made many observers curious that Mengniule and Yiliyuan, the most wealthy in this investment conference, did not attract any more and did not end up raising their bids.

During the battle, the amount of the "Running Man" naming contract had reached 1.6 billion.

When the amount comes here, some manufacturers have begun to withdraw, and the amount has also increased from tens of millions to millions, occasionally several millions.

"Here, here, Mengniule is going to raise his sign!" Many manufacturers who watched the game saw Niu Hesheng whispering with his subordinates, and they all said in secret.

Sure enough, the next second, Niu Hesheng's subordinate held up the sign, and spoke as if he was the only clothing: "Niu Mengle 1800 million!"
Chapter completed!