Chapter 37 Marketing
An old lady squeezed into Jiayi and said to Erica: "Is this bread really free for you?"
"Of course not!" Jia looked up under her and retorted, "It's not free bread."
"Don't you shout for free and taste it? Why don't you keep your words?" the aunt shouted.
"Yes, yes, you all say it's free, we all heard it."
"We taste it for free, not for free bread." Jia quickly explained.
"Is there any difference? Not all free?"
"Of course it's different. Our bread costs money, but some people don't know if our bread is delicious, so we provide a small portion for you to taste and buy it if you think it's really delicious."
"What if I taste it, what if I don't taste good? How much does it cost to have a bread?"
"You can't buy it. I believe everyone and my bread." Jiayi seemed full of confidence. The rest of the family were a little timid when they saw so many people surrounding him. But Erica still opened her hands and protected her two children under her.
"One white bread costs 8 copper coins and one black bread costs 4."
"Why is it so expensive? The bread in the bakery is only half the price. You are crazy about money."
"Our bread is relatively expensive, so we provide a tasting service. You will know that our bread is worth the price."
Jiayi just denied the statement that he either gave bread for free or clarified that he would give away bread for free. If he accepted it, he would probably have to deliver all the bread. If he didn't do this, it would affect his reputation. After all, they hope to do business for a long time, not just a one-time deal.
In this small town, almost everyone knows each other, and even the people in the village below may have an impression. If the reputation is corrupted and everyone passes on word of mouth, it will definitely have a great impact. It will be difficult to recover it later.
Unlike the information age of the earth, there is a large population and a large mobility. Even if there is anything that affects reputation, public relations will cleanse it up, or even pretend that it has never happened when the limelight has passed. After all, there are so many people, and there are always many people who don’t know it, and even the credibility of the news is doubtful. The credibility of the Gou Family has been declining.
Kang Shuai Fu once broke the news on Taiwan that he used gutter oil and also used it. The goods bought from Kang Shuai Fu, and then what about? Before Jiayi traveled through time, except Kang Shuai Fu, there was no such thing as Kang Shuai Fu, and he wanted to change the brand. It is said that there is no gutter oil incident in mainland China, haha, mdzz!
If such a serious incident broke out in the town and explained this way, even the mother who would be beaten would not recognize it.
Because people are more willing to believe what the people around them tell them, Jiayi developed something like "tap water" before traveling through time. And the more information is, the more important the credibility is.
Everyone has concerns about the saying of tasting. After all, the first time I encountered it, I had to pay for it and I was cheated. Although business is honest, what if I am a liar?
The crowd became quiet for a moment, and everyone was waiting for the first person to try.
"Is this a person from Takimura in the southeast?"
"It seems yes, aren't their villages hunting? They can also make bread? If they sell animal skins, I will consider it, bread..."
There were whispers in the crowd, and some people recognized Gary and Erica.
"Let me try it. You can really try it for free. If you think it's not delicious, you can't buy it?" A voice suddenly came from the crowd, and he squeezed over while talking.
"Yes, you can't buy it if you think it's not delicious." Jiayi said firmly. This flag must be held. The other three people couldn't get in the mouth and almost lost their presence. However, these words came from the children's mouths, which made people feel funny and easier, so they would not be disgusted.
After saying that, Jiayi took a piece of bread on tiptoe and handed it to the person who was talking. This person looked different from others, dressed more delicately, had a slightly fat figure, and had a very obvious belly. He was wearing a small linen vest-like dress on his upper body, with a round-necked long-sleeved white inner lining, and a loose trouser on his lower body, but his trouser legs tightened and tied up. He was wearing a pair of leather boots on his feet. Pi Jia couldn't tell at all what it was.
But, in such a hot day, he is not afraid of prickly heat coming out of wearing so much, Jiayi complains in his heart.
However, this person looks rich at first glance. If he thinks that bread is about his appetite, he will not be stingy at all. Now that he has the first customer, he will have a second one, then the tenth one, the hundredth one, the thousandth one, or ten thousand ones, and you can open a chain store, then take the CEO, win the white and rich beauty, and reach the peak of your life.
Jiayi was fantasizing about it. The fat man had already eaten the bread in his hand and turned around and was about to leave.
"Oh, wait a moment." Erica opened her mouth and kept him.
"Why, didn't you say you wouldn't buy it if you were not satisfied? You regret it now?"
Jiayi was coming back to his senses at this time. When he heard his words, he quickly said, "Of course not. We want to ask what aspect you are not satisfied with, so we can make subsequent improvements."
"I have nothing to be dissatisfied with, I just don't like it. Can I leave?" the fat man frowned and said.
"Of course, please." You must not hesitate at this time, otherwise the people behind will be worried. Even if this fat man really deliberately seeks trouble, he cannot stop him.
The fat man turned his head and took two steps, turned around and said to Jiayi's family: "I'm trying you to see if you really offer free trials as you said. Your bread is really delicious, and I've never had such delicious bread. Give me those three white breads and three black breads."
"Ah, sorry, we are selling it on the first day today. We didn't prepare too much bread. If you sell six at a time, it will not be enough to sell it later, so we can only buy two at a time. We will prepare more in the future."
"Then forget it, give me two white bread." The slightly plump man suddenly became easier to talk, as if he was not the one who made things difficult for Jiayi and the others just now.
With the first live advertisement, more and more people were interviewing for food later, and many people bought bread and went back to eat. Some, some, some, some, and two, their business suddenly became much better, at least much better than no one cared about.
"Da da da da da..."
"What are you all doing here? What happened!" With the sound of horse hooves, a New Year's-old man riding wildebeest walked to the place where Jiayi and his friends were staying in the middle of the crowd.
It turned out that more and more people were watching, blocking the road and blocking the horse riding person. Ordinary people could squeeze over, but they couldn't ride on horses.
Jiayi looked at it, wasn’t this the knight riding wildebeest I saw when I came to the town last time? Looking back, it turned out that the other six knights who seemed to be subordinates were also there. This man seemed to be the eldest son of the lord, and was studying in Wickham, the provincial capital, and was said to be outstanding in strength.
"Sir Knight, we are selling bread. We don't see it blocking your way. Please forgive me." Gary hurriedly stepped forward and explained.
"I'm not a knight yet, don't talk nonsense. What kind of bread is it? So many people are surrounding me?" The leading knight said, but it can be seen that he enjoyed this title quite well.
Gary didn't know what to call the leader, and looked confused. In his opinion, the people riding horses and wearing armor were all knights.
"This is the eldest son of the Lord, your eldest son." A knight (the meaning of a cavalry) added that it seemed that they cooperated very well.
After hearing this, Gary became even more careful. In the territory, the lord's words were more important than the emperor. After all, the emperor was high and the emperor was far away, so he couldn't care about himself. He carefully explained the situation here to the eldest son, and also took the tasted bread to the eldest son for him to taste.
After the eldest son tasted it, everyone couldn't help but exclaim: "Well, it's not bad. I have never eaten such delicious bread in the provincial capital. Did you make it yourself?"
"Yes, the eldest master. It is the recipe provided by my teacher." Jiayi interrupted.
Chapter completed!