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Chapter 194: Violent Marketing Methods

After breaking up with Zheng Shusen, Li Yi drove onto the Jingkai Expressway. He had just turned from Majialou Bridge to the South Fourth Ring Road when he suddenly received a call from Xu Ling. His tone was quite bad, and he seemed to be holding his anger.

"Li Yi, where is Li Yi?"

Li Yi is a little confused.

"Southwest Fourth Ring Road, I'm rushing home. What's the matter? Senior brother, who has messed with you?"

"Damn it! Isn't that damn Wang Qingwu yet! This morning, a similar post appeared on several well-known cultural and entertainment forums. The nominee said that I, Xu, was a partner with someone. First, he covered up the news that a painting was the original, which induced a person who loved collecting to buy it at a high price, and then made public that the original painting in the Forbidden City was revealed, induced him to sell it at a low price! Damn, how could this person be so shameless?"

Damn! There is such a shameless person! Li Yi slapped the steering wheel hard. This time he didn't find a way to deal with this guy well, and he was really going to be in a state of dissipation!

"That guy doesn't know how much it cost. Several forums have put the posts on top. Some people uploaded videos of the Yanjing TV program on Thursday. Now things are very big, and the posts they reply are tens of thousands! I also asked several managers to find, but they all said they couldn't delete them!"

Li Yi rubbed his nose speechlessly and replied tens of thousands of times. Although most of them belong to the navy, it is obvious that the problem can no longer be solved. However, how should I fight back if I don’t?

He suddenly remembered in anger that something was wrong. He signed an agreement with that guy at that time. The price on the agreement was 5.2 million. Wouldn't there be nothing left if I put this on the forum?

Then he thought about it and thought that he seemed to have just told the master and the others the whole story, but he never seemed to have said that there was an agreement like this!

"Senior brother, don't worry, I have the transfer agreement we signed at that time. The price is clearly written, it is 5.2 million! There are also our autographs on it. I will send you the photos when I go back. You will also find the manager to top the post. Let everyone judge for themselves!"

"Damn it! If you have an agreement, don't you tell me earlier! Hurry up, send it here quickly, I will find a friend to top the post immediately! Damn, these two posts are parallel. Let's see who is embarrassing!"

Li Yi wiped the cold sweat from his forehead. The eldest brother is over forty years old, and now he is swearing. It seems that he has really caused trouble this time and must pay attention in the future. His identity has changed, and many things can no longer be handled with a dilapid mentality.

After taking a look at the time, he stepped on the accelerator to the bottom. If you speed, you should speed up. Go back and pass the agreement quickly, otherwise the senior brothers would not be able to withstand it.

In the garage, the car had just stopped, Li Yi rushed down, opened the door, and found the agreement. He quickly took a few photos and passed them to Xu Ling.

"Senior Brother, I have sent you the photo. Where are you? Do I need to send the original? "

"No, I've seen the photos, I took them very clearly... Wait, if you don't have any important things, please send them here. I'm afraid that if the other party makes any trouble again, I'll send you the address immediately."

Li Yi nodded and brought the agreement with him. He just got on the bus and received the address. It was a community in Wangjing. The distance was not close but it was very smooth.

It took an hour and a half to stop and stop, and Li Yi found his senior brother's home, a large flat floor of more than 160 square meters.

As soon as he entered the door, Zhong Qi greeted him.

"Let's see. The online rift is so lively! Damn, if this is in reality, it would be a group of people!"

Li Yi rolled his eyes and said, "Senior Brother Third, don't gloat here. Did you not see that the eldest brother's face is darker than the bottom of the pot?"

"I'm sorry, senior brother, I didn't expect this to cause you such a big trouble. Let's do this. I'll treat you tonight, so everyone have a good meal!"

"I want to have a good meal. This good show seems to have just started, and I've turned into a show while drinking, haha..."

Before Zhong Qi finished speaking, he was slapped by his amused and crying senior sister Xu Shufang. He was in his thirties and he was still like a child when he was making trouble. He didn't see two parties involved, one like Zhang Fei and the other like Guan Yu?

Besides, if you want to make a fuss, you have to wait to drink the younger brother's drink. If you take advantage of it, you will be happy secretly when you close the door!

I'm going to! Who are these people? One and two are both old and old...

Just as the doorbell rang, Hao Jianbin and Wang Songnian arrived. These two were much more particular than them. I knew it was Xu Ling's heartache, so I didn't mention this at all.

"Hey, Lao Xu, what is your wifi password? Hurry up, there is not enough traffic!"

What are you looking at? Zhong Qi stood up and looked at him curiously, and I'll go! Are these the hottest posts? Isn't this the forums going back and forth and keep refreshing, no wonder there is not enough traffic!

"Old Liu, it was obvious that I had found a navy army there, otherwise it wouldn't have started to hype so quickly. You see, your post has been posted for two hours, but the wind hasn't turned around yet, haha."

"Ha, no matter how much he is, see when these jumping clowns can jump to!"

Zhong Qi said absent-mindedly while playing with his phone while playing with his old god.

After another half an hour, Liu Shufang suddenly exclaimed,

"I'll go! This is really a sin that can't be survived. It actually exploded Yanjing Satellite TV! Look at this statement, your tone is very strong!"

"Where? Where?"

"Yanjing Satellite TV's official website, several major portals also forwarded it as soon as possible... I'll go! Now this painting is completely famous. At that time, I'm afraid it's going to be sold at a sky-high price?"

Completely famous? Shooting at a sky-high price? A bad premonition suddenly arose in Li Yi's heart. Damn, today's scene wouldn't be directed and acted by Yintong behind the scenes, right? If this is the case, Wang Qingwu would be so unfair!

As this thought came to mind, the more he thought about it, the more he felt it was possible. Suddenly, he remembered that Zhong Qi once said that this matter must be taken on the initiative, and then secretly glanced at his current expression and appearance. A chilling feeling suddenly arose... It seems that it is better to stay away from this third senior brother in the future. This matter is probably what he is working behind the scenes!

Yanjing Satellite TV took action, and with the reprints of several portals, the wind direction on the forum finally gradually began to change, gradually changing from the beginning to the attention of the painting itself. Although the popularity has dropped slightly, it is still several times higher than the clicks and replies of the top hot posts at the same time. At this moment, Li Yi's weird "Shencuixuan Picture" has become truly popular.

"The company called me. In the past few hours, the hotline answered more than 300 calls, basically about this "Shencuixuan Picture" and our spring auction. In addition, there were 52 units or individuals who clearly stated that they would participate in the auction, of which 31 were paid in advance..."

Among these people, only Wang Songnian had a job in Yintong. He held his cell phone and slowly recounted the content of the phone he had just received. The brothers who heard each other looked at each other in surprise, wondering if this was swollen? He was scolded in the morning and was so ruthless. How long did the wind turn completely? And it was so thorough. Are you funny?

Xu Ling smiled bitterly and shook her head,

"No one has the time to play with you. The world is bustling with people, all for profit; the world is bustling with people, all for profit. Look at the online estimation of this "Shencuixuan Picture"; the highest price has risen from 11 million two hours ago to 42.8 million. This price seems to exceed the highest price of Wen Zhengming's works at previous auctions, right?"

Quadruple... quadrupled in a few hours! Li Yi didn't know if Yintong was cooperating with the speculation, but once this price was released, even if the final transaction price could not reach this amount, it would still be less pressure to double the original estimated maximum price of 11 million. What's more, because of the hype of this painting, the attention of the entire spring auction has greatly increased. I don't know what benefits will be here.

A master, indeed, is definitely a marketing genius who can come up with this marketing plan! This person is not only brave but also has a strong control. The whole incident took only a few hours from the outbreak to the calm period. Not only did it fully achieve the expected publicity effect, but in the whole incident, except for an irrelevant Wang Qingwu, who was the loser, the rest were all winners!

Awesome, really awesome!

After thinking through the whole story, Li Yi looked at Zhong Qi deeply. If nothing unexpected happens, this person should be the helmsman of Tongruibao's next generation. As expected, he took extraordinary action and was fatal to one blow!

"Another expert posted a post saying that after such a fuss, not only did Yintong auction become famous, but the transaction price of the entire spring auction is likely to rise by 10% overall, and the attention of the Palace Museum and Yanjing Satellite TV will also increase in the short term... Ha, I didn't expect bad things to turn into good things!"

Liu Shuying took her mobile phone and read out the expert's judgment, which was very similar to Li Yi's guess just now. But I don't know if I was concerned about the forces behind this force, and there was no further analysis. Otherwise, it would be easy to draw a conclusion that it is entirely possible that Yintong is hyping itself.

"Who? Which expert?"

Hao Jianbin asked curiously.

"I don't have a relationship with us, I am the boss of a marketing planning company..."

It's true!

Li Yi sighed a long sigh and looked at the time.

"It's getting late, let's have a meal. Brother, are there any better restaurants nearby? I'll treat you to a big meal!"

"Haha, there are many good restaurants here, it depends on what you want to eat."

"Eat seafood, not for the taste, just to eat this rich man's meal. He only earns 10,000 or 8 million yuan. At this moment, it may not be possible to get a 30 million yuan. We should help him with some food, probably he will feel more at ease, right? Junior brother?"
Chapter completed!
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