Chapter 288 [Hesitation of Capital]
Mercedes-Benz Cultural Center, Drama Annual Conference Scene.
Since it is an annual meeting, performances are of course indispensable.
For a short video platform, the program is simple.
I suffered from the Algorithm Department, R&D Department and other monk departments. Although there are many people in their department, they are all fat people. It is insulated from them that they will perform on stage.
The saying "Rain Girl" has nothing to do, I'll give it up.
The company is not short of their programs, content department, customer service department, etc. There are many girls and many performance programs.
Liu Wenbin sat down in the audience and watched the hot dance performance on the stage, his mind was already drifting to the point where he was.
Chen Jieyu's affairs came to an end. Anyway, she scolded the waiter fiercely yesterday and let out a breath, and today it was much more normal.
It probably has to do with the busyness of the annual meeting. Anyway, he is liberated no matter what.
This year's annual meeting was actually not big, mainly because the company has just been established, and it is all raw eggs and is not very ripe, so I can only take it slowly.
Besides, the Spring Festival Gala advertisement is imminent, and no one in the company can relax.
Oh, except Liu Wenbin.
Anyway, he is going home for the New Year. As for the company, it depends entirely on management teams such as Wei Yibo and Shen Jieyu. He is just a supervisor.
With the box office success of the former three, he broke the shackles of the original 1.8 billion box office, Liu Wenbin knew that this world was no longer the same as the world he knew.
Butterfly effect!
The world after rebirth was moved by him and gradually became different.
He cannot believe in the future as before, and he will never doubt how it will develop.
The popularity of ex-3 also achieved the goal of overtaking Doupai.
Yes, on the end of January, Doupai's registered users exceeded 600 million, and the daily active users were almost close to 270 million.
How to say it, this data is also far beyond the original time and space Douyin. It can be said that Doupai is a big hit.
What is Kuaishou doing at this time?
Financing!!!
Yes, Kuaishou is anxious, it’s okay if the eldest brother’s status is not guaranteed, but the second brother’s status is probably lost.
The 350 million US dollars raised in March 17 was originally planned to burn for a year, but Douyin and Doupai chased behind their butt and bit it tightly.
Especially the latter, Doupai, a short video company that has emerged in the emerging world, is simply a mess in this field.
Too arrogant.
The successive marketing and tsunami are coming, and it is no wonder that Kuaishou's dominance has been overturned in less than a year.
Kuaishou is in a hurry to raise funds, but capital institutions such as Nanshan Pizza Hut have to re-evaluate and get slow.
Why?
First, these institutions spent a huge amount of money to acquire the Fifth Mix Bida Takeaway Company some time ago and were busy rectifying the entire domestic takeaway market.
It is obvious that the two takeaway companies, Yellow Clothing and Blue Military Industry, are going to be abandoned, and these capitals are busy combining the two companies into every second and then going public.
In the domestic takeaway market, there can only be one takeaway company!
Only in this way can we maximize our interests, but the distribution of interests is the biggest problem that everyone is reluctant to do, so they are busy.
Second, in March last year, capital such as Nanshan Pizza Hut was very optimistic about Kuaishou, but Kuaishou's status is no longer guaranteed. Whether to continue to invest is a question.
Third, the pattern in the short video field is now relatively clear, let’s make the world three points.
The strongest Wei Kingdom is Doupai, who is strong, the founder and also the major shareholder of Doupai. He attaches great importance to Doupai and engages in marketing and technology.
Then there is Douyin, which is considered to be Shu Kingdom. It is well versed in Gou, but it is like March thunder. Although it is not as good as Doupai in terms of daily active users, it is far better than Kuaishou.
With such a situation, capital such as Nanshan Pizza Hut also needs time to consider.
The final battle to win and lose in one battle is almost the upcoming Spring Festival Gala.
After all, everyone knows that Doupai spent a huge amount of money to acquire the advertising space of the main sponsor of the Spring Festival Gala, as well as advertisements such as high-speed rail, subway and satellite TV stations, which can be said to be a desperate bet.
Not to mention that the Doupai Company itself is looking forward to it, even many insiders are paying attention.
If Doupai achieves the expected results, it will be difficult for Kuaishou to catch up. Unless Doupai makes a fool of himself and makes a big mistake, but is this possible?
Therefore, capitals such as Nanshan Pizza Hut are hesitating.
In the original time and space, they decided to continue investing in April 18, but fortunately, this investment was not considered a loss.
However, nowadays, with the competitor Doupai in the short video field, can Kuaishou still become the second Douyin like the original time and space? Everything is still unknown.
After all, once Doupai determines its dominant position in the short video field, it will definitely start the acquisition model, continuously consolidate its position, and supplement Doupai's current shortcomings.
For example, in the short video field within 60 seconds, Doupai is an unreasonable overlord, but what about more than 60 seconds?
There are many MCN or short drama companies in China, which are companies that make a living by shooting these short dramas within a few minutes.
For short dramas like Chen Xiang at 6:30, the teasing must be supplemented with such shortcomings and consolidate the dominant position in the entire short video field.
At that time, Doupai will be like an aircraft carrier, surrounding MCNs, short drama companies, live broadcast companies, Internet celebrity training institutions, etc., just like frigates, escorting Doupai to gallop around the world.
Liu Wenbin also knew that Kuaishou was very anxious, but he didn't care. He cared more about Douyin.
Douyin is Doupai’s biggest competitor. Even if Doupai is now the overlord, daily active users can still beat Douyin, but he still did not relax his vigilance.
In terms of insidiousness and cunning, fighting sounds are the king of greed.
Therefore, this year, the most memorable year for the entire Internet in 18th, Liu Wenbin must make Doupai a short video that leads the entire domestic market.
"Boss, we respect you."
Suddenly, a call brought Liu Wenbin back to reality. In his sight, Zhao Guoer brought six beautiful golden flowers and raised her glasses to toast him.
"Okay, I will use tea instead of wine, thank you."
"Boss, you're cheating again. Today is an annual meeting. Is it so happy that I don't drink some wine to celebrate? We girls are all drinking..."
Zhao Guoer is the most courageous and is also the one among the girls who knows him the most, so she naturally wants to expose him.
"I just know how to drink. One day I am drunk and someone picked up the body. Don't blame me for not reminding you." Liu Wenbin glared, raised his head and drank the remaining tea in the cup, and then said:
"The holiday will take place in a few days. When you go home, you must pay attention to safety..."
Chapter completed!